According to the Malaysian Institute of Road Safety Research, only 15% of Malaysian children wear proper safety gear when riding on motorbikes with their parents to school. This means that every day, children are at risk of travelling to and from school.

Helping to make Malaysia a safer place on the road, this programme also aims to catalyse the behavioural change needed to promote road safety habits to children at a young age. Changes need to happen fast – therefore together with the Ministry of Education and private corporate companies, we are reaching the children in need of a proper helmet to give them a head start.

This is our promise, and one we intend on keeping. #makemalaysiasafe